Research: Global Platforms and Ecosystems: Implications for International Business Theories | Weatherhead School at Case Western Reserve University

Research: Global Platforms and Ecosystems: Implications for International Business Theories

Posted 12.14.2020

Research: Global Platforms and Ecosystems: Implications for International Business Theories

In a newly published paper in the Journal of International Business Studies, Satish Nambisan, the Nancy and Joseph Keithley Professor of Technology Management, and his co-authors consider the dual perspectives of cross-border platforms and ecosystems – as a venue for multifaceted innovation and as multisided marketplace. The team focuses on three overarching themes at the intersection of digital platforms and ecosystems (DPEs) and international business (IB):

1.     DPEs as affording new ways of internationalization,

2.     DPEs as facilitating new ways of building knowledge and relationships, and

3.     DPEs as enabling new ways of creating and delivering value to global customers.

Nambisan and his co-authors explain specific DPE-related concepts and constructs that underlie these themes and discuss how they could be incorporated into existing IB theories in ways that would enhance their richness and continued relevance.

Read the full research.


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