Posted 1.27.15Mariana Amatullo, current PhD in Management student, developed Designmatters, a global academic program that combines art and design with social entrepreneurship. "Gira Dora" is one of many projects that have been the result of the program.
Mariana Amatullo, current PhD in Management student, is the developer of Designmatters, a global academic program that combines art and design with social entrepreneurship for the Art Center College of Design in Pasadena, California. Through her program's global social entrepreneurship program, Art Center students and faculty have contributed their talent and expertise to international and national organizations, including the Pan American Health Organization, UNICEF, the American Cancer Society, and the U.S. Geological Survey, to combine social entrepreneurship, public policy, sustainable development and global healthcare.
Many projects have been the result of Designmatters' initiatives. One is "GiraDora," a pedal-powered washing machine that needs no electricity and costs only $40. The human-powered washer reduces the burden of washing clothes for those living with the least income in the poorest nations. Handwashing laundry can take up to six hours a day, 3-5 days a week. With GiraDora, bodily strain from scrubbing and wringing clothes is reduced. The top can be used as a seat, and the tub is powered by a spring-loaded foot pedal, leaving the hands free for other tasks.
Amatullo has received funding from VentureWell to launch various courses and initiatives through Designmatters that pair design with sustainable practice.
Amatullo's ability to combine leadership, design, and sustainability in this program exemplifies the three themes of Weatherhead. If you are interested in learning more about Amatullo's experience, visit VentureWell and Designmatters.
Weatherhead School of Management at Case Western Reserve University cultivates creativity, innovation, and purpose-driven leadership to design a better world.