
Business as an Agent of World Benefit
Business is a powerful force for change in the world. We call it Business as an Agent of World Benefit (BAWB). We know there are exciting stories everywhere about how the business sector is putting its people, imagination and assets to work for the benefit of humanity. But until now, there hasn't been a way for all these exemplary stories to be seen and amplified. This short video introduces AIM2Flourish, the world's first global action-learning platform showcasing business innovations that solve humanity's greatest challenges. Business students use the 17 UN Sustainable Development Goals, along with Appreciative Inquiry (strength-based interviews) to search out and report on world-changing innovations.
AIM2Flourish is a Fowler Center for Business as an Agent of World Benefit program at the Weatherhead School of Management at Case Western Reserve University. To learn more visit�AIM2Flourish.com.
The Fowler Center for Business as an Agent of World Benefit exists to advance the scholarship and practice of flourishing enterprise. The Center's primary focus is on for-profit organizations that use their core activities to create value for society and the environment in ways that create even more value for their customers and shareholders. Its theory of change draws on Positive Organizational Science, Appreciative Inquiry, Sustainable Value, Design, and Systems Thinking. Learn more at�https://weatherhead.case.edu/centers/fowler/ or contactfowlercenter@case.edu.

Defining social sustainability is the key to a wealthy social system
What do we need to sustain to enhance a wealthy social system? Karl-Henrik RobÉrt, the founder of The Natural Step, presents five key factors for social sustainability.
In this short video, RobÉrt summarizes the three ecological systems conditions for a flourishing natural environment and then introduces the work of one of his PhD Students, Merlina Missimer, which defines five success factors they suggest are required for a flourishing society.