As managers face increasingly complex problems and situations, they often find themselves needing to think more like designers. One aspect that characterizes designers and design thinkers is their reliance on sketches. Sketching can be used to explore complex situations, solve problems, or sell ideas. Even if you don't think of yourself as a visual person, you can quickly learn to use simple techniques to look, see, imagine and show more clearly.
The program will demonstrate the use of sketching for a variety of situations and address issues presented by participants. Examples of applications might include: identifying which features of your product line that are most in need of improvement; motivating professionals to share information that gives them a competitive edge; convincing others that a particular investment makes sense for your company.
Topics
- Why sketching helps with thinking
- The four steps of visual thinking
- Using visual thinking to
- Discover new ideas
- Develop ideas
- Sell ideas
- Frameworks for
- Seeing
- Imagining
- Showing
- Choosing the best diagrams for your problems
- Presenting information more powerfully
Learning Outcomes
As a result of attending this program, participants will:
- Produce simple sketches that support their thinking
- Select the right diagram for making a particular point
- Use sketching to explore complex situations and problems
- Think more clearly about relationships, influence, and causation
- Make more memorable presentations
Who Should Attend
Managers across all functional areas.
Costs
Individual Participants: $645
Package Pricing: 1 class day per participant