Chicago Alumni Reception featuring Dr. Fred Collopy | Weatherhead

Chicago Alumni Reception featuring Dr. Fred Collopy

Chicago Alumni Reception featuring Dr. Fred Collopy presenting on "Managing as Designing" (8:30 am registration, 9:00 am presentation). Presentation Overview: Every day, managers have opportunities to improve their organizations by creating and remaking processes, structures, products, and services. To excel at this, they need to expand on their roles as analysts and decision-makers to become competent as designers. Although managers’ skills as designers often determine the success or failure of their organizations, we give relatively little attention to developing design skills. When managers do study designing, they learn to reframe problems, to sketch and prototype their ideas, to apply the logic of possibilities to see through default situations, and to iterate in productive ways. I will introduce some ideas that will prove useful to manages who wish to think as designers do and will describe how these are affecting our teaching at the Weatherhead School.

Fee: No

Contact Information:
Anisha Walker
Associate Director of Alumni Relations
Phone: 866-478-6221

Website Resources:
Registration Online!

Wednesday, Oct. 15, 2008 from 8:30 a.m. to 10:30 a.m.

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Weatherhead School of Management at Case Western Reserve University cultivates creativity, innovation, and purpose-driven leadership to design a better world.