Columbus Alumni Event - Frontline Engineering: The Achilles Heel of Modern Organizations
Date & Time: Thursday, May 22, 2014 from 6 p.m. to 8 p.m.
*Rescheduled due to power outage affecting downtown in February.
Frontline Engineering: The Achilles Heel of Modern Organizations
Jagdip Singh, PhD
Professor, Design & Innovation
Weatherhead School of Management
Professor Singh's talk will draw on this theme of engineering for success (ES) and center on front lines for focus.
He will present his work on challenges of last mile and first mile engineering of marketing frontlines as well as evidence of payoffs for organizations that effectively harness and cultivate capabilities for frontline engineering.
Thursday, May 22, 2014
6:00 PM to 8:00 PM
The Athletic Club of Columbus
136 East Broad Street
Columbus, OH 43215
Contact Cheryl Lauderdale at firstname.lastname@example.org or 216-368-5101 if you have any questions.
Weatherhead School of Management at Case Western Reserve University cultivates creativity, innovation, and purpose-driven leadership to design a better world.