MSBA Speakers Serieshttps://weatherhead.case.edu/events/2020/11/18/msba-speakers-series
Patrick’s talk will focus on specific data, analysis tools and processes involved in various aspects of “Net Revenue Management” - a framework popularized by BCG.
Information link: https://www.bcg.com/en-us/publications/2017/consumer-products-pricing-how-net-revenue-management-boosts-top-bottom-line
ABOUT THE GUEST SPEAKER
Patrick Winslow brings 17 years at world-class companies leading teams and initiatives in growing profitable revenue through marketing related initiatives and analytics.
Patrick has omni-channel and multi-tier experience at industry-leading consumer-focused companies, including Tenneco, Moen, FedEx, MillerCoors, Coca-Cola, OfficeMax and John Deere.
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Weatherhead School of Management at Case Western Reserve University cultivates creativity, innovation, and purpose-driven leadership to design a better world.