How To Ace A Marketing Interview

This workshop is intended for serious MBA students who are pursuing a career in marketing. It is the most comprehensive marketing interview workshop on the market and covers the following content: 1). Marketing roles 2). Marketing competencies 3). Outline of a standard marketing interview 4). A general overview of the most common interview techniques (behavioral, experiential and open-ended interview questions) 5). A breakthrough framework for acing leadership questions 6). A detailed discussion with examples of the marketing mini-case (or situational-based) interview 7). A cutting-edge framework for answering marketing mini-case questions 8). Multiple mini-case exercises 9). Questions you should expect and concepts you should understand 10). Suggestions for questions to ask (or not ask) 11). Mock interview opportunities Please Register via CareerLink to this workshop. •Dress Code: Business Casual Contact Information: Career Management Office Weatherhead School of Management wsom-cmo@case.edu 216.368.3662
Tuesday, Jan. 21, 2014 from 3 p.m. to 5 p.m.
Peter B. Lewis Building, Room 118
11119 Bellflower Road
Cleveland, OH 44106-7235
United States
Speaker(s): Randy Bangs
Sponsored by: Career Management Office

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