Overview of Principles at Weatherhead

Weatherhead School of Management at Case Western Reserve University is the home of many of the business concepts taught and practiced around the world. The following is a brief overview of some of these principles embraced across the curriculum at the Weatherhead School of Management:

Appreciative Inquiry

Appreciative Inquiry (AI) is a revolutionary approach to strategic change and sustainable growth for organizations. Developed by Weatherhead faculty members David Cooperrider, PhD and Ronald Fry, PhD, AI is practiced around the world to transform organizations, expand leadership vision, set strategy, and enhance the power of teams. AI is about the coevolutionary search for the best in people, their organizations, and the relevant world around them. Learn more…

Emotional Intelligence

Great leaders move us by tapping into a basic human characteristic–our emotions. When we think of those people who have been outstanding leaders in our lives they reflect the positive characteristics of leadership that most of us know in our hearts already. Unfortunately common sense is not common practice.

Research has shown that exceptional leaders, executives, and managers are not just smart or lucky, but more frequently rely on their emotional intelligence. Emotional intelligence is the ability to understand, motivate, and develop yourself and others. Research and developed by Richard Boyatzis, PhD, emotional intelligence competencies are incorporated throughout the programs at Weatherhead.

The sign of a resonant leader is the ability to sustain a positive emotional tone that opens people up to possibilities and the ability to be in sync with another’s needs. 

Weatherhead faculty and coaches take an integrated approach to guide leaders through four dimensions of outstanding leadership: 

  • self-awareness
  • self-management
  • greater other-awareness 
  • relationship management (where empathy and influence are critical)

In the Weatherhead Executive Education classes, learners see the real issues and application of the Emotional and Social Competencies through mixed modality instruction, including pre-work, exercises and classroom and small group discussions.

Flourishing Enterprise

Flourishing Enterprise casts the vision that the primary aim of business should be to create well-being, happiness and wholeness. This concept has grown out of sustainable value and reaches beyond sustainable value to the idea that businesses can be agents of world benefit. Flourishing enterprise argues that companies that do good in the world also do better financially, and that one does not have to sacrifice mission for profit, and vice versa.

Healthcare Management

As the healthcare sector continues to grow and change, healthcare professionals need to be able to adapt and innovate beyond the traditional approaches to management in healthcare. The broad challenges facing the healthcare industry today can only be met by strong leadership, collaboration across disciplines and creative thinking. Weatherhead's faculty members are at the forefront of innovation and leadership in healthcare management, forging partnerships with area hospitals including University Hospitals and Cleveland Clinic along with other organizations in the healthcare industry.

Intentional Change Theory

Intentional Change Theory, developed by Richard Boyatzis, PhD, outlines five common-sense steps that need to be followed if an individual wants to make a lasting change within one’s self. These five steps are:

  1. Discover your ideal self
  2. Discover your real self
  3. Create your learning agenda
  4. Experiment with and practice new habits
  5. Get support
Manage by Designing

Manage by Designing was pioneered by Fred Collopy, PhD, and Richard Boland, PhD, to use principles of design in business management. Great managers are also designers—of processes, projects, strategies and systems. Using principles of managing by design, managers are equipped with the latest concepts and tools for flexible, innovating thinking. Learn more about the year-long MBA practicum, Design in Management.

Weatherhead School of Management was the first to develop a Department of Design & Innovation. Launched in 2013, the Department of Design & Innovation merged the faculty members formerly in the Marketing and Policy Studies and Information Systems Departments. The department focuses on two core priorities:

  1. Creating knowledge for generating novel and valuable products, services and systems, and
  2. Developing organizational leaders and entrepreneurs who are skilled in designing innovative, value-creating relationships with customers, stakeholders and society.

Social Entrepreneurship

Social Entrepreneurship identifies areas of opportunity for the ambitious entrepreneur to invest and build a business that will contribute to the welfare of society while also being a profitable venture. Scott Shane, PhD, A. Malachi Mixon III Professor of Entrepreneurial Studies, is currently researching how entrepreneurs discover and evaluate opportunities, assemble resources and design organizations. Shane is the first Research Fellow for the Burton D. Morgan Foundation and is investigating the ways training helps entrepreneurs sculpt their elevator pitches to improve their chances of getting investment capital. Michael Goldberg, assistant professor of design and innovation, is an experienced venture capitalist and international business leader whose MOOC, "Beyond Silicon Valley: Growing Entrepreneurship in Transitioning Economies," has attracted over 100,000 students from 190 countries and has been translated into 13 languages. "Beyond Silicon Valley: Growing Entrepreneurship in Transitioning Economies" is sponsored by the Burton D. Morgan Foundation and Case Western Reserve University's Weatherhead School of Management.

Sustainable Value

Sustainable Value is defined by Associate Professor of Organizational Behavior, Chris Laszlo, PhD, as a dynamic state that occurs when a company creates ongoing value for its shareholders and stakeholders. By ‘doing good’ for society and the environment, the company does even better for its customers and shareholders than it otherwise would. The Fowler Center for Business as an Agent of World Benefit is the academic center and home for sustainable value and Appreciative Inquiry.

Women in Leadership

Weatherhead is committed to advancing all those who seek management and leadership positions in our undergraduate, graduate, doctoral, and executive education programs. We feel it is especially important to empower women managers to represent the true diversity of the workforce population and lead the way into a stronger business world with women in leadership.