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June 2019 - Artificial Intelligence


xLab connects Weatherhead School of Management's 
tech-savvy student and faculty with corporate partners
to help them understand, adopt and implement new
business models for the digital economy.


xLab Has Launched!

After more than six months of market research, prototyping and validation, xLab officially launched this spring. We have successfully completed four sponsored projects that cover digital innovations in digital health, digital banking service, insurance and digital social connection solutions for teenagers.  We are working with members who sponsored these projects to help them to implement these projects as a part of their broad digital roadmaps.

With the successful launch, we thank Jennifer Thomas who has worked with us tirelessly as a launch director. We sat down with her to talk about her experience. 

Read more.
 
We are in the process of hiring a position to help with the operations of xLab. During this transition, you can continue to reach us via xlab@case.edu


Design and Innovation in the Age of
Big Data and AI

How does AI incorporate human thinking into digital technology? One of the most exciting recent developments in digital technology is our ability to use powerful computing tools to automate challenging cognitive and emotional tasks that used to be done only by human workers. Weatherhead Professor Youngjin Yoo, faculty director of xLab and Professor Kalle Lyytinen, Distinguished University Professor, Chair and Professor, Design & Innovation Department, study the use of AI for complex engineering design, such as microprocessors. Engineers work with genetic algorithms to design the next generation microprocessor chips, using the current generation computing hardware. Engineers and chip designers have to adapt their design practices radically to accommodate the design style of the machine, which is sometimes quite frustrating. At the same time, with the rapid pace of innovations and ever-expanding complexity of microprocessor chips, these engineers admit that they would never be able to do what they are doing without the help of these machines.
 
In a provocative and bold experiment, a team of designers and engineers at Autodesk experimented with the idea of a product designing itself. With the generative design engine powered by AI, together with Internet of Things, Virtual and Augmented Reality and 3D printing, the team created Hack Rod. The outcome: A car designing itself. 
 
With all these developments of powerful tools and the accumulation of the massive amount of data, it is no longer a question whether companies should use technology for their innovations. A more important question to ask is how to use those tools, and more precisely how to create the most powerful combination of man-machine collaboration. Here's a debate between Don Norman, former VP of Design at Apple and Mickey McManus, the founder of Maya Design who led the Hack Rod project, on the role of human design in the age of AI.


A New Strategic Partnership with Hwang Lab at Cleveland Clinic and xLab

We are excited to announce at a new strategic partnership with Cleveland Clinic's Hwang Lab. xLab and Hwang Lab will collaborate to work on training workshops, seminars, and client projects combining design thinking and digital business competencies of xLab with data analytics and AI competencies of Hwang Lab.
 
Our next xLab Quarterly Rountable Meeting for members will feature a presentation by Dr. Hwang, followed by an in-depth discussion on how companies can build their AI strategy and roadmap. In preparation of our quarterly meeting, we sat down with Dr. Tae-Hyun Hwang for a short interview. 

Read more.


Upcoming Engagement Opportunities
 
Learn more about Leading Digitization by Design 

Join us in October for Digital Futures with IRI
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