Roberta Baskin

Roberta Baskin

Executive Director

AIM2Flourish’s Executive Director Roberta Baskin is an award-winning investigative journalist. Her career has taken an appreciative turn from her storied career targeting corporate misconduct. With AIM2Flourish, she's now helping students around the world discover and share untold positive stories about business innovations for good and help achieve the UN Global Goals for Sustainable Development.

Roberta has won more than 75 journalism awards including prestigious Peabodys, duPont Columbia Awards, and multiple Emmy Awards. As a result of her investigations, she's made beer healthier, exposed sweatshops in the shoe and soccer industries, uncovered pediatric dental abuses, and succeeded in banning dangerous products.

Baskin has served as the Executive Director of the Center for Public Integrity, the senior Washington correspondent for “NOW with Bill Moyers,” senior investigative producer for the ABC News magazine “20/20,” chief investigative correspondent for the CBS News magazine “48 Hours,” and contributed special reports to the “CBS Evening News.” Her proudest achievements are the wrongs she righted, especially transforming the way companies do business.

Most recently Roberta revolutionized communications at the Office of Inspector General for the U.S. Department of Health & Human Services. Roberta has actively served on many boards of directors, including the Fund for Investigative Journalism, Investigative Reporters and Editors, the Journalism and Women Symposium, the Center for Public Integrity, the Robert F. Kennedy Memorial Journalism Committee, the International Communications Forum-America, and Images & Voices of Hope. She was honored with a year-long Nieman Fellowship at Harvard University and named an Ethics Fellow at the Poynter Institute. Roberta also taught a graduate school course on investigative reporting at Georgetown University, and has been a guest lecturer internationally from Baku to Budapest to Borneo. She's an avid scuba diver and likes baskin' the sun whenever she can!