About AIM2Flourish

What is AIM2Flourish?

AIM2Flourish is the world’s first student-led discovery of business innovations that benefit humanity, built on a global learning platform: AIM2Flourish.com. Business students around the world—nearly 1,000 strong—are using Appreciative Inquiry (strength-based interviews) and the UN Global Goals for Sustainable Development as a lens to search out and report on world-changing innovations. We’ll celebrate the best-of-the-best in June 2017.

Our mission is to elevate business as a positive catalyst to change behavior and create a flourishing world for all.

Celebration and Recognition

Honorees receive support to “pay it forward” to share their innovation’s impact, accelerate their contributions, and inspire with their examples. This initiative represents an unparalleled opportunity to create positive change by dynamically connecting students, business leaders, management schools, media makers, and investors across geographies, generations, and industries.

Selection Criteria

Our criteria are aligned with the UN Global Goals to showcase innovations for good, such as: ending poverty and hunger, protecting the planet, ensuring peace and justice, and providing quality education.


Phase 1: Accelerated Pathway to the AIM2Flourish Announcement (Complete)

AIM2Flourish launched in June 2015 at the GRLI’s annual meeting and the UN Global Compact’s 15th anniversary celebration, with the results of the Spring 2015 pilot. The pilot project of 24 professors and over 100 students in 19 countries generated 55 stories about business innovators, all of which can be seen on AIM2Flourish.com.

Phase 2: Design Infrastructure and Celebrate the Best-of-the-Best at 4th Global Forum

We’re improving the AIM2Flourish.com collaborative platform with online story submission and automated workflows by the end of 2015. Throughout 2016, we will expand strategic partnerships with higher-education institutions and associations, business leader communities, and media partnerships. We will recognize our first AIM2Flourish honorees in June 2017 at the 4th Global Forum.

Phase 3: Establish an Enduring Prizing Cycle

Future deliverables include a showcase of exemplar companies and innovations; case studies, university curricula, and dissertation-level research; and an endowment to ensure the legacy of AIM2Flourish.

Who Is Involved?

The lead collaborators are David L. Cooperrider, Ron Fry, Chris Laszlo and Roberta Baskin of the Weatherhead School of Management's Fowler Center for Business as an Agent of World Benefit.

Our Global Network of supporters includes PRME UN Global Compact, the Globally Responsible Leadership Initiative (GRLI), and the Association to Advance Collegiate Schools of Business (AACSB).

Learn more about the team.


In 2004, David Cooperrider, Ron Fry and students at Case Western started a World Inquiry to explore business as a force for world benefit. AIM2Flourish emerged from Appreciative Inquiry processes and came to life at the October 2014 Flourish and Prosper Global Forum in an AI Mini-Design Summit.