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Achieve growth by capitalizing on hidden areas of your competitive advantage from one of the nation's foremost experts on organizational strategy

Join Dr. Sayan Chatterjee, one of the nation's foremost experts on corporate strategy, for an in-depth discovery of how to create, drive and sustain competitive advantage in today's challenging economy. As a participant in this program you will take the perspective of ownership toward your department or business, learning how to develop a real-world framework for integrating functional expertise into the development of competitive strategies that drive measurable results. Discover how to reconcile the external economic factors and internal business issues that often pull in opposing directions. And learn how to manage and amend your strategy by understanding and selecting the analytical tools that compel sound business decisions.

Instructor Date and Time Location  
Sayan Chatterjee, Ph.D.   Jun 21, 2013, 9:00 AM - 4:30 PM
Cleveland, OH Add to Cart

Topics

  • Critical activities and key resources: Building blocks for a competitive business model
  • Business models that create competitive advantage for your business
  • Adapting to current conditions: Beating the industry and incumbents at their own game:
    • Analyzing the competitive environment
    • Assessing the attractiveness of the industry
    • Isolating potential sources of competitive advantage and disadvantage
    • Positioning strategies for your business
  • Techniques for changing the game: Identifying "white spaces" to shape an industry
  • Integrating analytical techniques from finance, accounting, marketing, economics, organization theory and organizational behavior
  • Developing solutions and actionable plans

Learning Outcomes

As a result of attending this program, participants will:

  • Build the conceptual thinking and clarity necessary for making the tough decisions
  • Learn approaches for identifying more choices than competitors for the same opportunity
  • Understand the industry dynamics and be able to select market segments where there is a higher probability of success
  • Get out of the 'silo' mindset and understand how different functions interoperate in order to develop competitive advantage

Who Should Attend

Executives and managers who have direct or indirect responsibility for the formulation and/or implementation of strategies that affect their organization's growth and market value. Functional managers from business development, marketing, operations, finance, human resources, or IT, or professionals moving into those roles.

Costs

Individual Participants: $645
Package Pricing: 1 class day per participant

Available Discounts

 

Sayan Chatterjee
Professor, Marketing and Policy Studies
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Contact

Questions about finding the right program, corporate packages, or planning your visit? We're here to help.

216.368.6413 or 800.736.6403
seminars@case.edu

Subjects

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Certificates

This program is part of the following certificates:


Continuing Education

This class is eligible for the following continuing education credits:

This program is currently in the process of CEU approval.