Using Influence to Effectively Sell Ideas, Products, and Services

Find the key to achieving successful outcomes

In business and in life, success often comes down to the ability to influence others. Influence is the most fundamental of the social intelligence competencies, along with empathy, which predict effectiveness in almost every managerial, leadership and professional job. Leaders and professionals who excel at this competency engage with people at a level that exudes trust, integrity and rapport. The relationships they cultivate with others have powerful effects on the outcomes they achieve, whether they are promoting a new idea, motivating staff, selling a product or service, or negotiating the terms of a deal.

In this workshop, participants will learn and practice the art of influence through personalized and expert-led instruction. Participants will develop greater self-awareness of their strengths and weaknesses and learn techniques to strengthen and improve their ability to persuade. Change management, personal reflection, individual as well as group exercises and discussions will form and inform the course and its content. The core idea throughout the day is the design by each individual of a well thought through plan on how to influence something they need to get done at their work and where the collaboration of others (boss, peer and/or reports) are required. It could be a product innovation, setting up a new system or even arguing for a promotion or frankly anything else on the individual’s agenda. The group will be guided through the thinking as well as the techniques that are required in the art and science of influence. The result will be an individualized plan for the student so that he/she can move forward with what is important to him/her.

Topics

Learning Outcomes

As a result of attending this program, participants will:

Who Should Attend

Professionals and managers interested in developing the skill of influence, including sales managers and sales professionals, buyers, account managers, administrators, supervisors and team leaders.

Costs

Individual Participants: $645
Package Pricing: 1 class day per participant

Available Discounts