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Case Western Reserve University: Weatherhead School of Management  

Weatherhead Executive Education

 
 

Curriculum

The following are examples of program outlines developed for existing corporate clients. We customize the content based on client needs and learning objectives.

Audience Learning Purpose Topics Format
Product Managers Enable group to deliver successful products to the marketplace and to lead change initiatives within the organization. I. Achieving Marketing Excellence

II. Influencing Change in a Matrix Organization

III. Understanding Consultative Selling
1 day a month for 7 months
High Potential Managers in a Global Organization Provide strategic thinking and leadership abilities for executives in an organization that is going from an international to a global mindset. I. Creating a World Class Organization

II. Managing Complexity and Change

III. Financial Frameworks for Growth

IV. Managing Global Partnerships

V. World-Class Customer Service

VI. Global Marketing Leadership
1 session a month for 8 months
Divisional Managers and Executives Provide framework for executives to evaluate leadership and management abilities and commit to a personal learning plan. I The Use of Assessment Tools

II. Understanding Leadership/Management Competencies

III. Creating a Personal Vision

IV. Developing Others
(3) 3-day sessions, plus ongoing group facilitation
High-Caliber Managers Educate managers on new business concepts to enhance their leadership and management skills.

Retain high-caliber talent.
I. Understanding How We learn

II. Discovering and Building on Your Strengths

III. Connecting Your Future With the Company’s

IV. Developing New Paradigms
1 ½ days/quarter for 2 years