This past week kicked off the last semester of my classroom work in the DM/PhD program. This made me think back on the past two and a half years to when this journey started and I realized that I had written several reflection papers that first semester. Reading these papers again, I had a few observations that I thought note worthy.
Entries for month: March 2012
March 13, 2012 ·
Tags: DM Reflections
March 13, 2012 ·
Go to any nearly geographic location in the US where there’s a high density of medium and larger sized businesses and you’ll find at least one small business focused on helping these corporations with “team building events”. There’s a good chance that you are familiar with such businesses; they usually have some outdoor space dedicated to an obstacle course and have “camp counselors” who both help teams negotiate the obstacles and spark debate over various challenges the team is expected to accomplish. The courses are typically fun, the events challenging and the results for the team in the long term… well… inconsequential.
March 09, 2012 ·
Pricing is a complex process (Monroe, 1990; Nagle & Holden, 2002). Many industry managers consider pricing a headache and many firms have “thrown in the towel” on pricing. They complain that they have no control over prices since “the market sets the price and (they) have to figure out how to cope with it” (Dolan & Simon, 1996). Lancioni et al. (2005) proposed that pricing strategy has implications for stakeholders both within and outside the firm. For them, pricing is a difficult and complex process due to the plethora of internal and external economic and political influences that shape the firm’s pricing decisions. The tasks of price setting and implementation have numerous implications throughout the organization. These tasks involve “multidimensional processes affecting customers, products, cost recovery efforts, produce margin levels, customer retention, market share, and domestic and international sales” (Lancioni, et al., 2005, p. 125).
Tags: DM Research